Introduction to AssetsOctober 22, 2017 – In this episode we look at Assets and explore the common use cases of how they can be used in Salesforce by sales, ... Read Post →

Introduction to CasesOctober 14, 2017 – In this episode we look at Cases - the core object of the Salesforce Service Cloud. We start by covering how you ... Read Post →

Selling B2C - The Household Data ModelOctober 07, 2017 – In this episode of ShellBlack Whiteboard we look at the Household Data Model - a method you can use to leverage ... Read Post →

ShellBlack Whiteboard - Behind the ScenesOctober 07, 2017 – Back in August of 2013, the YouTube channel of ShellBlack Whiteboard episodes went live. The ShellBlack Whiteboard ... Read Post →

Mind the Gap: Why migrating to Lightning is good, but don't turn Classic off just yetJune 05, 2017 – The London Tube has a friendly reminder every time you use their services. They always say "Mind the Gap." This is ... Read Post →

10 Rules For A Successful Salesforce AdministratorMarch 05, 2017 – When working with my Clients I'm reminded that part of my job is to sound like your high school gym teacher and ... Read Post →

Texas Dreamin' 2017 Austin TX May 11-12January 26, 2017 – is proud to announce that we will be a Platinum Sponsor of Texas Dreamin' for 2017. This year's ... Read Post →

Will moving to Lightning be your New Year's resolution?January 13, 2017 – 2017 is here, and for many of us, that comes with New Year's resolutions. As a Salesforce Administrator, you could ... Read Post →

2016 MVP Event Chicago July 18 - 19December 11, 2016 – Sunday - Travel Day I'm off to my fourth MVP Summit. Sunday starts with a mechanical issue with my plane. ... Read Post →

Five Lessons Learned Implementing PardotJuly 11, 2016 – Over the last six months we've started using Pardot internally, and that experience has certainly brought us a ... Read Post →